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is autonomous targeting
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More Than Half of Marketers Say AI Is Not Meeting Their Needs
9 in 10 use it, but more than half find it lacking, new report finds
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AI, Oh Why? Forrester Reports On What Brands Are Doing Wrong
If you’re using AI only to drive campaign decisions like email timing, you’re making a mistake. It means you’re stuck in 2016 and are relying on AI for assistive or operating use, judging by Harnessing AI’s Potential, a Forrester Consulting paper commissioned by Albert.
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Marketers Not Yet Leveraging AI To Full Potential
Marketers not yet leveraging AI to full potential- Forrester