Privacy Policy

Last Revised: May 09, 2018

ALBERT TECHNOLOGIES LTD Ltd. d/b/a Albert (“Albert”, “Company”, “our”, “we” or “us”) respects the privacy of its customers (“Customers”) and potential customers (“Potential Customer”) and of its Customers’ current and potential clients/users (“”End Users”) (also referred to in this document as “you” and “your”) , with respect to their use or interaction with Albert’s advertising accounts and activity intelligent management services and related services (the “Services”) and/or our website located at (the “Website”), and is committed to protect the personal information that is collected from or shared by Customers, Potential Customers and End Users.

This Privacy Policy (the “Privacy Policy”) is intended to describe our practices regarding the information we may collect from you or to which we may have access when you use or interact with the Services and the Website, the manners in which we may use such information, and the options and rights available to you.

Capitalized terms which are not defined herein, shall have the meaning ascribed to them in our Terms of Use at, which this Privacy Policy is incorporated thereto by reference.

  1. Your Consent (PLEASE READ CAREFULLY!)
    Please note: you are not obligated by law to provide us with any personal information.
  1. Which information we may collect on our Customers, Potential Customers, or End Users?

    We may collect, access and process several types of data and information:

    1. The first type of information is non-identifiable and anonymous information (“Non-personal Information“). We are not aware of the identity of the individual from whom we have collected the Non-personal Information. Non-personal Information which is being gathered consists of aggregated, statistical or otherwise any technical information and behavioral analysis which is not associated with any identified or identifiable individual. Such Non-personal Information may contain, among other things, aggregated information concerning users’ operation system and browsers, smart-phone and OS’s version, screen resolution, duration of usage of the Website or Services, click-stream, keyboard language, analysis of advertising campaigns results, etc.

    2. Other type of information is information relates to an identified or identifiable living individual or such information that with reasonable efforts or together with additional information we have access to, enable the identification of an individual (“Personal Information”). For avoidance of doubt, any Non-Personal Information connected or linked to any Personal Information shall be deemed as Personal Information as long as such connection or linkage exists.

    The Personal Information that we do collect consists of the following types of information:
    • Contact details provided voluntarily by Customers and Potential Customers in connection with usage of the Services and/or the Website, including  without limitation name, e-mail address, phone number, address, title etc.

    • Contact details provided voluntarily by Potential Customers to third parties, who provided us with such contact details and assured us that you have authorized such third parties to provide such information to others.

    • Content that you generate, or your actions in your use of your account in the Services or of the Website.

    • Postage, billing and other information used to transact and deliver through the Services.

    • Information you voluntarily provide through the Services or to our support personnel for the purpose personalization of your interface with the Services.

    • We may collect Personal Information about Customers and Potential Customers’ interaction with our Services and Website, such as impressions of and reactions to our advertisements, and information related to our communications with you. This is information we receive from devices (including mobile devices) and software Customers and Potential Customers’ use when they access our Services or our Website. This information could include the following: Device ID or unique identifier, device type, ID for advertising, unique device token, operating system, information regarding your clicks, views and engagement with our advertisement Website and Services, information concerning your traffic to and from the Services and Website, your referral URL, ad data, your IP address, your browsing history, your web log information, and your location information, including location information from your mobile device or as can be derived from your IP address.

      We perform such collection automatically through use of cookies, web beacons, unique identifiers, and similar technologies which allow us to collect information about the pages and screens you view, the links you click, and other actions you take when using our Services or interacting with our Website, within our advertising or email content, as further detailed in section ‎12.

      Please take into consideration that certain portions of such abovementioned information may also be collected from your device or software, when the Services are running in the background, i.e. when they have been launched but are not used.

      For more information about our use of these technologies, and how to control them, see our Cookie Policy.

      Please keep in mind – that most mobile devices, mobile operating systems and browser software, allow you to control or disable the use of certain collectable information including location services, by any application, in the applicable settings menu.

    • The contents of your interaction with our customer support or sales departments, which may include text/video/audio recording and transcripts.

    • Information that is provided to us by job candidates (“Candidates”), when they apply for work with us.


    Albert does not collect, access, store or process any End User Personal Information.

    All Customers are obligated to refrain from providing Albert with any Personal Information of End Users.

    To avoid any accidental access to End User Personal Information which may arise from our access to Customer’s Social Network Advertiser Accounts in the scope of our provision of Services, Albert requires all its Customers and all Customers are obligated to provide us only the minimum access permissions to their Social Network Advertiser Accounts, in a manner that does not allow us to access any Personal Information of End Users (e.g. providing Albert the role of Advertiser in Customer’s Facebook business page as further explained by Facebook here).


    1. How Do We Collect Information on Our Customers?
      There are two main methods we use:

      1. We collect information automatically through your use of the Services and the Website. In other words, we are aware of your usage of the Services and Website and may gather, collect and record the information relating to such usage, including by using our third party services providers as detailed in Section ‎8 (sharing information with third parties) below, and by using “cookies” and other tracking technologies, as further detailed in Section ‎12 (Third Party Services/Software, Cookies and Other Tracking Technology) below.
      2. We collect information which you provide us voluntarily. For example, Customers provide us credentials for their Customer Social Network Advertiser Account which, in order us to be able to provide our Services.
    1. What are the Purposes of the Collection and Processing of Personal Information?
      1. Legal basis for collecting and processing of Personal Information. We collect, process and use your information for the purposes described in this Privacy Policy, based at least on one of the following legal grounds:

        • With your consent: We ask for your agreement to process your information for specific purposes and you have the right to withdraw your consent at any time. For example, we ask for your consent to provide you with personalized content and ads through the use of cookies, or to provide you with marketing material pursuant to your “contact us” request, you submitted through our Website;”
        • When Performing this Agreement: We collect and process your Personal Information in order to provide you with the Services, following your acceptance of this Privacy Policy; to maintain and improve our Services; to develop new services and features for our Users; and to personalize the Services in order for you to get a better user experience. For example, we collect your login credentials to your Social Network Advertiser Account in order to provide you with the Services.
        • Legitimate interests: We process your information for our legitimate interests while applying appropriate safeguards that protect your privacy. This means that we process your information for things like detecting, preventing, or otherwise addressing fraud, abuse, security, usability, functionality or technical issues with our Services, protecting against harm to the rights, property or safety of our properties, or our users, or the public as required or permitted by law; Enforcing legal claims, including investigation of potential violations of this Privacy Policy; in order to comply and/or fulfil our obligation under applicable laws, regulation, guidelines, industry standards and contractual requirements, legal process, subpoena or governmental request, as well as our Terms of Service and our billing process.
      2. Personal Information is collected in order to:

        • Provide, improve and operate our Services and related services.
        • Send you updates, notices, notifications, announcements, and additional information related to the Services;
        • Be able to provide the Customers with technical assistance and support and to provide the Customers with updates with respect to the Services.
        • To display or send to you marketing and advertising material and general and personalized content and advertisement via the Services, the Website, email, postal mail, telephone, mobile devices and/or when you visit other sites.
        • Use it to create cumulative statistical data and other cumulative information analysis and/or other conclusive information that is non-personal, in which we might make use of in order to operate and improve our Services and provide related services.
        • Prevent, detect, mitigate, and investigate fraud, security breaches or other potentially prohibited or illegal activities, including any breaches of this Privacy Policy or of our Terms of Use.
        • Comply with any applicable rule or regulation and/or response or defend against legal proceedings versus us or our affiliates.
      1. Where Do We Store Personal Information?
        Information regarding the Customers will be maintained, processed and stored by Albert and our authorized affiliates and service providers in the United States, EU and in Israel, and as necessary, in other territories, in secured cloud storage, provided by our third party service provider.

        While the data protection laws in the above jurisdictions may be different than the laws of your residence or location, please know that the Albert, its affiliates and service providers that store or process your Personal Information on our behalf are each committed to keep it protected and secured, pursuant to this Privacy Policy, applicable law and industry standards, regardless of any lesser legal requirements that may apply in their jurisdiction. Specifically, each of our services providers who stores or processes your Personal Information either, (i) assured us that it provides adequate safeguards to protect your rights to privacy, (ii) holds and processes such information on our behalf in a jurisdiction which has been determined to ensure an adequate level protection by the EU Commission, or (ii) if in the US, is certified under the EU-US Privacy shield framework.

        You hereby accept the transfer and storage of information as described above.

      1. Non-Personal and Personal Information of Third Parties
        During the course of customers’ use of the Services, a Customer may provide Albert with information on any individual who views, listens to, or interacts, or is able to view or listen to, or interact with, any of such Customers’ advertisements, delivered and/or analyzed through the Services (“End User Data”). Customer hereby represent and warrant that any End User Data provided to Albert in the scope of the Services shall not include Personal Information of any End User.

        Without derogating from the above, to the extent you provide Albert with any Personal Information in spite of the aforementioned, or pursuant to a separate written agreement between you and Albert, you shall be deemed the data controller and Albert shall be deemed a data processor, and in any such case: (i) you will collect, use, transfer and otherwise process any Personal Information in compliance with all applicable laws, including but not limited to the applicable data protection laws; (ii) You shall be responsible for providing appropriate information and obtaining any required consent from data subjects, including all required notices and consents; (iii) you will not provide or allow Albert access to any personal data relating to children below the age of 16 or any other “special categories of personal data” as defined under the EU General Data Protection Regulation (the “GDPR”) without Albert’s prior written approval, and (iv)You have provided such information and obtained such consent to any processing of Personal Information by and through the Platform and Services in accordance with any and all applicable laws.

        Customer shall ensure that each of its websites contain a privacy policy that: (a) discloses the usage of third-party technology and the data collection and usage related to the Services; (b) contains a conspicuous live hyperlink or email address allowing the End User to opt-out of interest-based advertising; and (c) complies with all applicable privacy laws, rules and regulation, including in connection with the communication of commercial advertisements (including anti-spam and cookies notice).

        You represent and warrant to Albert that you have the full right and authority to provide Albert and its third party service providers with all information you actually provide to Albert, and to allow Albert to use such information in connection with the performance of the Services or otherwise in accordance with this Privacy Policy.

      1. Job Candidates:
        Albert welcomes all qualified Candidates to apply to any of the open positions posted at, by sending us their contact details and CV (“Candidates Information”). Since privacy and discreetness are very important to our Candidates, we are committed to keep Candidates’ Information private and use it solely for our internal recruitment purposes (including for identifying Candidates, evaluating their applications, making hiring and employment decisions, and contacting Candidates by phone or in writing).

        Please note that Albert may retain Candidates Information submitted to it even after the applied position has been filled or closed. This is done so we could re-consider Candidates for other positions and opportunities at the Company; so we could use their Candidates Information as reference for future applications submitted by them; and in case the Candidate is hired, for additional employment and business purposes related to their work.

        If you previously submitted your Candidates Information to the Company, and now wish to access it, update it or have it deleted from our systems, please contact us at

      1. Sharing Information with Third Parties
        Albert may share your Personal Information with third parties (or otherwise allow them access to it) only in the following manners and instances:

        1. Third Party Services: We are partnering with a number of selected service providers, whose services and solutions complement, facilitate and enhance our own. These include hosting, database and server co-location services (e.g., AWS), data analytics services (e.g. Google Analytics, Google Data Studio), data and cyber security services (e.g. CloudFlare), fraud detection and prevention services, e-mail and text message distribution and monitoring services , payment processors dispute resolution providers, customer support and call center services (e.g., session replay records for app analytic purposes such as crashes, functionality and usability, remote access and virtual communication services (e.g. Go To Meeting), and our business, legal and financial advisors (collectively, “Third Party Service Providers“).
        2. Such Third Party Service Providers may receive or otherwise have access to your Personal Information, depending on each of their particular roles and purposes in facilitating and enhancing the Services, and may only use such Personal Information for such purposes and in accordance with this Privacy Policy. Such disclosure or access is strictly subject to the relevant services provider’s undertaking of confidentiality obligations, and the prevention of any independent right to use this data except as required to help us to facilitate or enhance the Services. We remain responsible and liable for any Personal Information processing done by Third Party Service Provider on our behalf, except for events outside of its reasonable control.
        3. Governmental/Law Enforcement Agencies and Legal Requests or Duties: We may disclose or otherwise allow access to your Personal Information pursuant to a legal request, such as a subpoena, search warrant or court order, or in compliance with applicable laws, with or without notice to you, if we have a good faith belief that we are legally required to do so, or that disclosure is appropriate in connection with efforts to investigate, prevent, or take action regarding actual or suspected illegal activity, counter terrorist financing verification requirements, fraud, or other wrongdoing.
        4. Protecting Rights and Safety: We may share your Personal Information with others, with or without notice to you, if we believe in good faith that this will help protect the rights, property or personal safety of Albert, any of our End Users, or any member of the general public.
        5. Albert Subsidiaries and Affiliated Companies: We may share Personal Information internally within our family of companies or with our affiliated marketing partners (who represent us in your territory), for the purposes described in this Privacy Policy and in accordance with its terms. In addition, should Albert or any of its affiliates undergo any change in control, including by means of merger, acquisition or purchase of substantially all of its assets, your Personal Information may be shared with the parties involved in such event. If we believe that such change in control might materially affect your Personal Information then stored with us, we will notify you of this event and the choices you may have you via e-mail and/or prominent notice on our Website or Services.

        For the avoidance of doubt, Albert may share your Personal Information in additional manners, pursuant to your explicit approval, or if we are legally obligated to do so. Additionally, we may transfer, share or otherwise use Non-personal Information in our sole discretion and without the need for further approval.

      1. Deletion, Withdrawal of Consent or modification of Personal Information
        If the law applicable to you grants you such rights, you may ask to access, correct, or delete your Personal Information that is stored in our systems or that we otherwise control. You may also ask for our confirmation as to whether or not we process your Personal Information or ask to withdraw any consent you have previously provided to Albert in connection with our use and processing of your Personal Information.

        Subject to the limitations in law, you may request that we update, correct, or delete inaccurate or outdated information. You may also request that we suspend the use of any Personal Information the accuracy of which you contest while we verify the status of that data.

        Subject the limitations in law, you may also be entitled to obtain the Personal Information you directly provided us (excluding data we obtained from other sources) in a structured, commonly used, and machine-readable format and may have the right to transmit such data to another party.

        If you wish to exercise any of these rights or withdraw your consent, please contact us at: When handling these requests, we may ask for additional information to confirm your identity and your request. Please note, upon request to delete your Personal Information, we may retain such data in whole or in part to comply with any applicable rule or regulation and/or response or defend against legal proceedings versus us or our affiliates, or as we are otherwise permitted under such law applicable to you.

        To find out whether these rights apply to you and on any other privacy related matter, you can contact your local data protection authority if you have concerns regarding your rights under local law.

      1. Data Retention
        We may retain Your Personal Information for as long as legitimately and to the extent required, for the achievement of the purposes listed under Section ‎4, including without limitation, as reasonably necessary to comply with our legal obligations and/or protect our legitimate interests.
      1. Minors
        To use our Services, you must be over the age of sixteen (16). Therefore, Albert does not knowingly collect Personal Information from minors under the age of sixteen (16) and does not wish to do so. We reserve the right to request proof of age at any stage so that we can verify that minors under the age of sixteen (16) are not using the Services.
      1. Security
        We take great care in implementing and maintaining the security of Albert’s Services, Website and its Customers’ and the Personal Information it collects and processes. Albert employs industry standard procedures and policies to ensure the protection of Personal Information, and to prevent unauthorized use of any such information.

        Please note however, that regardless of the measures we take and the efforts we make, we cannot and do not guarantee the absolute protection and security of any Personal Information.

      1. Software/Service, Cookies and Other Tracking Technology
        Albert uses certain monitoring and tracking technologies, including ones offered by Third Party Services. These technologies are used in order to maintain, provide and improve our Services and Website on an ongoing basis, and in order to provide a better experience and more personalized offers, to our Customers and Potential Customers as well as to track and monitor our Customers and Potential Customers’ interaction with our offers, emails, Website, and advertisements. For example, these technologies enable us to (i) keep track of our Customer’s and Potential Customers’ Services and Website preferences and authenticated sessions, (ii) better secure our Services and Website and detect abnormal behaviors, (iii) identify technical issues with our Services or Website, (iv) provide advertising and track ad performance, (v) for our analytics, and (vi) monitor and improve the overall performance of our Services and Website, (vii) deliver you targeted advertisements that are more tailored to you, based on your browsing activities and inferred interests.

        • Cookies: A cookie is a small data file that is downloaded and stored on your computer or mobile device when you visit our Website. Learn more about cookies here:
        • Pixel Tags: Pixel tags (also commonly known as web beacons) are transparent images, iFrames, or JavaScript placed on our Website or our advertisements and emails, that our third party service providers use to understand how the Website, such advertisements and emails are interacted with.

        To learn more about our use of Cookies and other tracking technology that we use please see our Cookie Policy.

        We may also use Google Analytics, Facebook, Twitter and LinkedIn’s functionality of re-marketing through their tracking cookies and pixel-based retargeting services. This means that if you provided your consent to Google, Facebook, Twitter or LinkedIn (the “Social Ad Platforms”) to be provided with personalized commercial offers, you may be served with ads (including advertisements of third parties) based on your access to the Services or Website, outside of the Services and Website and across the internet. In such event the Social Ad Platforms, will place cookies on your web browser and use such cookies to serve you ads based on past visits to our Services and Website.

        Please visit the Social Ad Platforms Privacy policy to find out how they use such information:

        If you wish to opt-out of such re-targeting and tracking functionality of the Social Ad Platforms, you may do so at the following links:

        PLEASE NOTE – such tracking and targeting by Social Ad Platforms, is provided pursuant to your engagement with such Social Ad Platforms and the actual nature and scope of Personal Information collection and processing performed by such Social Ad Platforms is not transparent to us. If you would like to learn more or make further inquiries with respect to such nature or scope please refer to each of such Social Ad Platforms directly.

        In addition, if you wish not to receive ads from us based on information we obtain from use of cookies and pixel tags, please send us an e-mail to and we will respond within a reasonable timeframe and in accordance with applicable laws.

        Learn more about your choices and how to opt-out of tracking technologies:
        In order to delete or block any tracking technologies, please refer to the “Help” area on your internet browser for further instructions, or learn more by visiting our Cookie Policy. You may also opt out of third party tracking technologies by following the instructions provided by each third party service provider in its privacy policy listed above or by visiting,!/ or Please note however that deleting any of our tracking technologies or disabling future tracking technologies may prevent you from accessing certain areas or features of our Website, or may otherwise adversely affect your user experience. Please also note that we do not respond to the ‘Do Not Track’ setting on your browser.

      1. Direct Marketing
        By registering to our Services and/or providing us with your e-mail address or any other contact information (including without limitation through any form on our Website), you expressly agree to receive promotional content, messages or calls from Albert or our partners (acting on our behalf). Accordingly, we or our affiliated representatives, shall be permitted to call you or send you promotional content or messages by e-mail, SMS, direct text messages, marketing calls and similar forms of communication.

        If you wish not to receive such promotional messages or calls, you may withdraw your consent by sending a written notice to Albert by email to the following address: or by pressing the “Unsubscribe” link contained in the promotional communications you receive.
        Please note that the Company may also contact you with important information regarding your use of our Services. For example, we may notify you (through any of the means available to us) of changes or updates to our Services, payment issues, service maintenance, etc. You will not be able to opt-out of receiving such service messages.

      1. Changes to the Privacy Policy
        The terms of this Privacy Policy are un-separated part of the Services and the Website and will govern the use of the Services and any Information collected therein, the Privacy Policy should not be separated in any way from Albert’s Terms & Conditions. Albert reserves the right to change this policy at any time, so please re-visit this page frequently. We will notify you regarding substantial changes of this Privacy Policy by changing the link to the Privacy Policy in the Service and/or by sending you an e-mail regarding such changes to the e-mail address that you provided during registration. Such substantial changes will take effect seven (7) days after such notice was provided on our Services or sent by email. Otherwise, all other changes to this Privacy Policy are effective as of the stated “Last Revised” date and your continued use of the Services after the Last Revised date will constitute acceptance of, and agreement to be bound by, those changes.
      1. General
        This Privacy Policy, its interpretation, and any claims and disputes related hereto, shall be governed by the laws of the State of Israel, without respect to its criminal law principles. Any and all such claims and disputes shall be brought in, and you hereby consent to them being litigated in and decided exclusively by a court of competent jurisdiction located in Tel Aviv, Israel.

        This Privacy Policy was written in English, and may be translated into other languages for your convenience. If a translated (non-English) version of this Privacy Policy conflicts in any way with the English version, the provisions of the English version shall prevail.

      1. Have any Questions?
        If you have any questions (or comments) concerning this Privacy Policy, you are welcome to send us an email at: and we will make an effort to reply within a reasonable timeframe.

        By contacting Albert, and accessing the Services and the Website, you warrant and agree that you are free to do so, and that you are not providing Albert with information which violate any third party intellectual or privacy rights.