Insights

Every ad tech vendor claims they have built Artificial Intelligence (AI) into their solution. Machine learning holds incredible promise, but how much do you really know about it? Get clarity on some of AI’s most misunderstood terms like unsupervised learning, deep learning, and neural networks. Learn from the experts at Forrester so you can more accurately assess the AI expertise of vendors and their solutions, and avoid pitfalls that have befallen other companies.

Discover in this report:

• Machine learning terms that sound like plain English, but often mean something entirely different
• Why machine learning is good at predicting the future when the future looks like the past
• The reason ML is far more transparent than people, just harder to explain

Enjoy this report, then talk to us to learn how Albert can deliver unprecedented impact to your marketing team.