Impact

FASHION

FASHION
Discovering New Audiences

18%

Increase in ROAS (YOY)

10x

Increase in revenue

84%

Increase in holiday-related conversions

Albert Introduces AI to Luxury Designer Natori

“Albert helps us keep a strategic mindset and approach to our paid digital advertising efforts while simultaneously delivering results. We used to get caught up in the minutiae of the data, but our job now is more about understanding what the AI needs to be successful — be it more budget, more creative, or learning about the new audiences he has discovered. Moving away from the tactical to the strategic was an adjustment, but it’s a necessary one if you want to realize the benefits AI can deliver.”
Heidi Maund | eCommerce Director at The Natori Company