Events

05/01
2019

Forrester Webinar: Harnessing AI’s Potential

05/01/2019

The Secrets to Successfully Implementing Marketing AI
Webcast Featuring Forrester Research 

88% of marketers have adopted AI-powered marketing, but very few have seen transformative results. Why? Because AI is a different kind of technology. Find out what it means for marketers to shift from operating to collaborating with technology.

Watch the webcast to hear Forrester VP, Principal Analyst Joe Stanhope discuss how marketers are missing out on AI’s potential as well as what marketers can do to harness AI’s power.

Key takeaways:

  • Why AI is not living up to the hype
  • Forrester’s key findings on AI marketing adoption
  • Recommendations to unleash the true power of AI

 

*From a commissioned study conducted by Forrester Consulting on behalf of Albert

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